New Multi-Plan Material Submission Request

All materials are reviewed on a first in basis. Expediated reviews will be considered upon request.

PLEASE NOTE: IFG allocates 5-business days to review intake submissions. Turnaround time for complete marketing review and approval is ≤ 60 days.

Please adhere to all steps below to ensure a timely review and approval of materials.

· All materials must be in a proofread editable Word document.

· Each material must have its own SMID. The SMID must be included on each document in the top right corner.

· When naming your file, the SMID must be included in your file name. (For SMID creation, see instructions below)

· The entire member experience is required to be provided. For example, if a social media post leads the consumer to a Permission to Contact form, both the social media post and Permission to Contact form must be submitted as separate material IDs for review.

Websites:

· The flow must be described. Screenshots of the entire website must be included on a Word document and all verbiage must be typed in the Word document. A link must be provided to the website/test site. All screenshots must match the website/test site.

Social Ads:

· Images/mock-ups should be provided for reference, and all verbiage must be typed into Word.

Video or TV ads:

· Must be submitted as a Word document that contains all on-screen and spoken content. A link or video file can be included as supporting documentation.

SMID Creation Instructions:

Organizations must use a standardized method of identification for oversight and tracking of materials received by beneficiaries, both marketing and communications.

A SMID for multi-plan marketing must consist of the following in all CAPS:

· MULTIPLAN

· Agency abbreviation

· Contract Year

· Abbreviated material description (Radio, TV, Web etc.)

· IFG

· “C” for communication materials or an uppercase “M” for marketing materials

EX: MULTIPLAN_SSA_2025_WEB_IFG_M

Please Provide Your Agency Name, NPN or EIN

Contact Info of Submitter

Are you working with a Vendor?

If Adding a Vendor Please Include Following Information

If information is not accurately completed your request is subject to non-review and a new complete and accurate submission will be required.

Geography for use

Please Provide ALL Websites, URL's, Landing Pages, or Form Fills used to collect prospect information

Contract/Submission type

Media Type Selection

Audience and Material Life Cycle Selection

Material Detail Information

File Upload and Attestation